ABOUT
social media marketing
Some things are best when they’re tailor-made. Social media strategy is one of them.
There’s a time and a place for sophistication – and there’s a time and a place for a classic, get-’er-done old favourite.
Sometimes it’s combining the unexpected that gets the best results.
Actually – that’s how Bywood Media was born.
At Bywood Media, strategy is like a fresh, new path to a familiar street.
As an elementary school teacher for more than 15 years, I was feeling stuck, uninspired, and like there was so much more to discover. And I tried a lot of different predictable avenues we were taught about back in the day. They just left me feeling even more lost – if only I could see beyond the conventional.
There I was – dunking a nugget in some sweet & sour with one hand, drinking my champers out of a sippy cup with the other, bouncing the Baby Bjorn with my foot, chatting to a friend about the latest skincare tech I’d been loving (shout out to LED face masks!) – when I had a total Working Girl moment.
Staring at my old high school inspiration board – magazine cutouts and ’90s-style editorial mock-ups began to gel with my love of all things digital and social.
The reveal? A whole new career opportunity I’d never anticipated.
*Cue Let The River Run*
All my loves collided together at once – teaching and coaching, storytelling, creating conversation, and sharing innovative, lifestyle brands to folks I knew would flip for them.
And I could do it all with my faaavourite social tools, working hand-in-hand with the kind of business owners I adore most: busy, hard-working moms who, like me, are doing it all – family, career, a creative outlet, and making a contribution.
FINDING INSPIRATION FROM
Slow mornings, time in the city, good skincare, Spotify, local cafe's and really great magazines.
the founder
ROBYN
Based in Toronto, Robyn helps businesses and individuals to grow their digital media presence across multiple platforms with content customized to your business or project.
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One of Robyn’s most sought after skills is her ability to bring a wide range of people together from within her large personal and professional network for mutually beneficial collaborations that tell interesting stories and convert into sales that benefit all parties. Robyn specializes in organic growth and engagement strategies as well as community management best practices,
LOVES: quality skincare, friendly people, dogs, poptarts, bags, naps, coffee, sunshine.
AT A GLANCE
YOU SHOULD PROBABLY KNOW
champagne > all, every time. just me?
a tad obsessed with my pup, bailey ballantyne
All about
Slow mornings, any good beach, SPF always, good skincare, Spotify, local cafess and really great bags.
NOT ABOUT
Hustle culture, fake & mean people, long emails, bullsh*t, comparison, gossip, boring anything.
agree? we're probably a great fit.
let's work together
MAKING SOCIAL MEDIA SOCIAL AGAIN
I can’t wait to hear your story and talk about how I can help your brand to grow while giving you more time for your own zone of genius. So, let’s grab some nugs and champers and chat!
Robyn
